SuperRare announced last Wednesday, December 1, through its Twitter account, the launch of Rare World: An NFT Takeover. It is an intervention of large-scale AR sculptures installed throughout the Convention Center during Miami Art Week, visible through the SuperWorld application from November 30 to December 5.
“SuperRare, the pioneering and curated marketplace for NFT artworks and SuperWorld, a virtual world in augmented reality (AR), is pleased to announce today RAREWORLD: An NFT Takeover, an intervention of immersive 3D sculptures installed throughout the Center of Conventions RAREWORLD is an exhibition and activation viewable through the SuperWorld app from November 30 to December 5, 2021, featuring large-scale AR artwork and sculptures by SuperRare artists. The works will also be sold on SuperRare through a reserve auction during the fair”, he said through an article published on your website.
The company assured that the entire RAREWORLD exhibition is available to view in person at the Miami Beach Convention Center and will be installed throughout the space, activated and brought to life through SuperWorld’s AR technology and dynamic application interface.
“We are delighted to partner with SuperWorld to bring an augmented reality experience of the works of our selected artists to the Miami Beach Convention Center”, said SuperRare CEO John Crain. “It has been an incredible year for the NFTs and this is just the beginning. NFTs are the future of immersive interactive art and the Miami Beach Convention Center seemed like the ideal setting to show the world a preview of what we have in store”.
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Similarly, SuperWorld Co-Founder and CEO Hrish Lotlikar highlighted that “SuperWorld is honored to co-sponsor the RAREWORLD event with SuperRare at the Miami Beach Convention Center. By incorporating immersive AR through the SuperWorld app in the form of NFT Takeover, viewers can appreciate incredible works of art in the metaverse that provide both emotional and geographic context”.
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